Management
Consulting
M&A Advisory Services
Specialized Services
International
Research Services
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Our Deposit Access practice provides a range of strategic and specialized services to companies providing payment products and related services associated with DDAs and other funding accounts. Typical clients include financial institutions, debit networks and associations, major retailers, processors and service providers, among others. Our expertise spans across multiple product areas including signature and PIN debit card issuing, open loop prepaid card issuing, ATM deployment, debit processing, bill payment, and other emerging payments. In addition, our Deposit Access practice deploys deep expertise in strategic, financial, and operating issues facing general payments networks and associations.
Services Offered
Strategy Development: We support a wide range of deposit access clients in creating workable, financially-oriented business strategies. We advise senior management of companies in the deposit access industry on assignments ranging from issuing strategy, product design and development, sales and distribution, activation and usage, operational improvement, and performance benchmarking. We typically inform our recommendations based on proprietary research and analysis such as competitive assessments, deposit access market research, and capabilities benchmarking. We employ an integrated view of deposit access products with the underlying account products and general retail strategies they support. Similarly, we examine the interrelationships among debit card products and other card-based and electronic payment options (e.g., credit, prepaid, ACH, and bill payment) and distribution channels (e.g., branch, online, and ATM).
Product Development and Design: We assist companies in all phases of the product development lifecycle, including: design, market research, development, testing, and full-scale implementation. We provide industry and client specific context around our recommendations, incorporating market trend assessments and competitive analysis. This discipline includes the design and implementation of debit rewards schemes and enterprise rewards strategies.
Performance Improvement: We have extensive experience in analyzing and evaluating existing product portfolios to identify opportunities for improving overall performance and implementing industry best practices. Employing sophisticated portfolio segmentation techniques, we isolate specific customer segments that represent the greatest opportunity, and design programs to help realize those opportunities. In addition, we assist in improving sales performance, increasing activation and usage, and optimizing operational effectiveness, through such tactics as mystery shopping, industry benchmarking, and process design.
Mergers & Acquisitions Advisory Support:
First Annapolis provides a variety of financial advisory and merger & acquisition services to its clients in the deposit access industry. We perform business valuations, provide fairness opinions, represent companies in the purchase or sale of assets or businesses, and help form creative strategic relationships and joint ventures.
Our experience includes providing advisory assistance for many major debit network mergers, EFT processing acquisitions, ATM processing and portfolio acquisitions, and a variety of transactions involving specialty product and service providers in the deposit access space. We are known and appreciated for our flexibility and versatility, as our assistance can be as focused as providing limited expert assistance for due diligence or valuation or as broad as providing complete deal management support.
Strategic Partner Sourcing: Many companies in the deposit access industry procure key services from partners and vendors. One of our key specialties is helping clients evaluate the full strategic, operational, and financial implications of sourcing decisions, ranging from internal business unit benchmarking to external cost comparisons. Vendors may be able to offer rich product features at costs only achievable through scale economies. First Annapolis advises companies on the pros and cons of outsourcing, manages RFP processes, and negotiates outsourcing relationships.
Clients Served
We serve a wide variety of clients in this industry, including:
• Financial Institutions – Banks, credit unions, and other participants relying on electronic delivery channels and payment products to generate revenue, acquire new customers, and improve customer retention.
• Processors & Service Providers - EFT processors, ATM deployers and ISOs, online banking and bill payment specialists, group service providers, and others providing products and services to financial institutions and others in the deposit access space.
• Networks & Associations – Providers of branded products and services to financial institutions, retailers and other participants.
• New Entrants – First Annapolis assists new entrants with product development, establishing strategic relationships, building and enhancing back office capabilities, and facilitating M&A transactions.
• International Firms – First Annapolis works with clients worldwide on country-specific electronic banking issues and on topics pertaining to the expansion of U.S. competitors into non-U.S. markets and vice-versa.
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